War Story: Sandbagging Salaries

One of our clients was considering a business with a management team that had been around and working with each other for a long time. The management team was planning to stay with the business after the sale. We start the Quality of Earnings process, and we notice that the salaries of this veteran management team aren’t representative of their experience level. The buyer wasn’t initially worried about this detail. As long as the team was planning to stay with the business and wanted to continue working for their current salaries, he figured that they weren’t relevant to the deal.

The main reason lower-than-expected salaries matter is that you can’t reasonably expect an employee to continue working for a salary below the market rate for any long period of time. You probably won’t get the backstory or rationale behind why salaries weren’t raised or why a management team didn’t demand higher salaries under the old regime. They may have had a longstanding relationship with the seller or were getting bonuses or equity kickers. This all means that you’ve inherited an employee or employees who might need to be replaced in the near future. That would require drastically increasing your cash outlay to get someone of a similar experience level and skill set.

In this case, the five-member management team had understated their salaries by around $300,000. During our diligence process, we told the client that replacing them would cost them another $300,000. As a new owner, you just don't want to be in a position where an executive team member leaves—which is already a challenging situation—to then realize that you need to find an equal replacement at twice the cost.

We brought this issue up with the seller, and they didn't have a good answer. He beat around the bush. It ended up being an issue that the buyer took back to the seller, along with some other items found in diligence, to negotiate a lower purchase price.

The lesson here is to consider the salaries of the management team against what it might cost you to replace them. You can't necessarily trust that the people will stay, and you need to manage your cash flow so that you can pay the bank back for the debt that you took on.

Know all the questions you should be asking in your diligence process ahead of time. Download our white paper 13 Financial Questions to Ask Before Buying a Business to get started.

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